Jennifer A. Matwawana

MSW, RSW  ·  Speaker  ·  Author

Ottawa, Ontario

SPEAKER  ·  SOCIAL WORKER  ·  AUTHOR

When you lead your
inner world,
your outer world
transforms.

"Say the hard things gently."

27 Years experience
3 Books published
5+ Major awards

WHAT BRINGS YOU HERE TODAY?

There’s a place for you here.

“I need support for myself.”

You’re looking for a safe, compassionate space to work through anxiety, overwhelm, life transitions, or simply a feeling that something isn’t right. You don’t have to have it figured out to begin.

“I want to book Jennifer to speak.”

You’re planning an event, conference, or organizational training and you want a speaker who doesn’t just inspire, but who moves people to actually do something differently when they leave the room.

Which inner critic is running the show?

Take the free Inner Critic Quiz from All Women L.E.A.D. and discover your inner critic archetype in under five minutes. Free, insightful, and built by a registered social worker with 27 years of experience.

Free Quiz

The Inner Critic
Archetype Quiz

14 questions. Instant results. Discover whether your inner critic shows up as The Perfectionist, The People-Pleaser, The Imposter, The Protector, The Avoider, The Minimizer, or The Grounded Leader. Each result includes your archetype profile, your strength, the pattern to watch, and a practical strategy to move forward.

14 Questions
7 Archetypes
5 Minutes
The 7 archetypes
The Perfectionist Nothing is ever quite ready
The People-Pleaser Everyone else comes first
The Imposter They will figure me out
The Protector Armour on at all times
The Avoider Staying still feels safer
The Minimizer Making myself smaller
The Grounded Leader Leading from your whole self

Free and instant. No email required to see your result.

WHAT PEOPLE SAY

"Jennifer will take your audience on a journey. With her kind and engaging voice and her stories of strength, your audience will think, believe, and move toward goals and hopes for their future."

Sarah Hilton
CEO, Spoken Advantage

"Jennifer is a woman of substance and character. The transformation she has helped her clients make in her counselling and coaching practice is impressive."

Paula Morand
Top 100 Influencers List, 2019

RECOGNITION & HONOURS

The work speaks. So do the people who've witnessed it.

Queen Elizabeth II Diamond Jubilee Medal

Awarded for outstanding service to Canada

City of London Diversity, Inclusion & Anti-Oppression Award
King's University College Alumni Award of Distinction
International Amazon Bestselling Author
Nationally recognized as one of Canada's Women of Confidence

SIGNATURE FRAMEWORK

The J.A.M. Effect™

Not born in a boardroom, but born from a life lived with intention. This is the framework behind everything Jennifer teaches, writes, and speaks about.

J

JUDGMENT-FREE

Awareness

See yourself honestly, without the weight of shame, blame, or the inner critic's running commentary.

A

ALIGNED

Action

Move forward from your values and vision, not from fear, habit, or what everyone else expects of you.

M

MOMENTUM THROUGH

Self-Mastery

Build the kind of change that actually holds, rooted in who you truly are, not who you're performing to be.

"When you learn to lead your inner world, your outer world transforms."

— JENNIFER A. MATWAWANA

Jennifer A. Matwawana

ABOUT JENNIFER

She survived her inner critic.
Now she helps you slay yours.

Jennifer A. Matwawana is an award-winning speaker, registered social worker, and emotional intelligence expert with 27 years of experience. She is the co-founder of AWL Partners, Herd Intelligence, and All Women L.E.A.D.®, and the creator of the J.A.M. Effect™.

Registered Social Worker Extended DiSC Certified Intl. Facilitator & Trainer Author · 3 books